Trademarks are the name, logo, symbol, design, or any combination thereof that identifies a product or service. A service mark represents the same thing, except for service businesses. If you plan on doing business internationally, registering your trademark worldwide might be a brilliant idea.
THE FIRST STEP
If you have designed a trademark for your business, your primary onus is to register it with the local Intellectual Property Office (UKIPO in the case of the UK). You may go global after applying to your country of origin.
WHY REGISTER TRADEMARK IN ALL CONTINENTS
Global registration of a trademark is not a legal requirement if your business covers the local consumer markets. However, if you trade online, deal in NFTs marketplaces, or have an e-commerce business, you should consider registering your trademark internationally.
HOW TO REGISTER A TRADEMARK COVERING ALL CONTINENTS
There is no such thing as global trademark registration. The Madrid Protocol was created in order to facilitate the international registration of trademarks. It was established in 1989 and is administered by World Intellectual Property Organization WIPO.
Check if your trademark is available on the GCS Global Brands website
To start your trademark search, navigate the GCS Global Brands website to check if your trademark is available. Here you can submit an enquiry and one of our trademark experts will be happy to have a chat to discuss which solutions will work best for you.
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